Productized Services: How Custom Digital Services Firms Can Adopt Them
Many custom digital services firms are looking for a simplified way to experience higher margins and obtain predictable, repeatable work. The answer lies in productized...
Author: Dave Annis
David Annis is the COO and co-founder of Parallax, a professional services automation software company helping digital agencies and tech consultancies grow profitably. David is responsible for various functional areas of the business, including marketing, HR, operations, and customer success. Before starting Parallax, David held leadership roles at creative agencies and consultancies. Most recently, he was a partner and managing director of Zeus Jones, a strategy, brand, and design agency. David started Parallax to help professional services organizations of any size grow their businesses with confidence in a way that supports their people and culture.
Five Steps to Smarter Forecasting
Riding the "too little work, too much work" roller coaster is a tough challenge for digital services companies. Here are five steps to use data and forecasting to exit the ride.
Pretty Results and Ugly Processes: Are Home-grown Tools Holding you Back?
Digital services companies are typically born because a small group of people have a point of view on their craft and an ambition to solve...
Parallax’s Top Takeaways from TSIA World
Whether you build websites and apps, provide digital marketing services, or consult with companies that do so, you’re undoubtedly impacted by ever changing tech industry...
Unlock your Project Manager’s Full Potential by Integrating your Tools
A talented project manager is one of the most valuable resources for a digital services company. Set them up for success by integrating your tools...
Improving Employee Engagement: Maslow’s Hierarchy of Needs
While it’s critical for leaders of digital services to focus on business growth, they must also address the fundamental needs of their employees. This is...
5 Ways Digital Leaders Can Motivate Their Teams, Driving Strong Cultures AND Business Results
Business leaders don’t need to look very far for commentary on the great resignation. Competition for talent, dwindling retention, and increasing burnout can have a...
5 Reasons your Spreadsheets are Holding you Back
When you first started your digital services company, you likely began building spreadsheets to collect data in a way that represents how you think. These...
PSA Buyer’s Guide: Questions you Should Ask When Evaluating PSA Platforms
Specifically built for the needs of digital services companies, professional services automation (PSA) platforms help digital agencies manage time tracking, contracts, project management, invoicing, billing,...
Unlock Agency Project Management Superpowers: Visibility
Many digital services companies and tech consultancies don’t fully leverage the skills and value of their project managers. They often view project management as an...
How We Shaped a Customer-centric Product with Our Product Advisory Council
These days it seems that just about every company says they’re customer-centric. We hear all the time that everything every company does is for the...
Utilizing Customer Lifetime Value & How to Calculate It
Customer lifetime value (CLV) is a popular metric used at SaaS and product companies, but we don’t see it measured as frequently at professional service...
Are Your Company Values BS? Here’s How To Do Them Better.
Corporate values are a set of behaviors that a business and its employees agree to live by and hold each other accountable to every day....
Duration-Based Pricing FTW!
How should digital services companies price when humans are terrible at estimating time? It’s tricky when your product is your people. Regardless of whether you...
5 Sales Operations Best Practices For a Professional Service Organization
If you’re a founder of a professional service firm, you probably didn’t start the company because you wanted to be a salesperson. You likely set...
How Digital Services Succeed: Project Margin
Project margin is an often sensitive, but important topic for business owners regardless of their size or maturity. Having a clear understanding of the margin...